CS Store Explorer
Fix Listing Gaps, Fix Out Of Stocks and Sell Up to 20% More!
Did you know that if all stores could be made "perfect" at the point of purchase this would give a sales opportunity for your products of around 15-20% (category specific).
You probably won't be able to fix all - but even if you fix 25% of the fixture - you can achieve incremental sales of 4-5%!
So how does it work? - Store Explorer allows rapid analysis and highlights key opportunities by store & product level. For example, the system highlights all the availability, listing gaps, promo compliance and product mix issues by product and store. It calculates a value of lost sales for each from which you can prioritise by importance that will give you the best return on investment.
By integrating internal sales and in-store call information with EPOS data, Store Explorer lets you target and prioritise the activity of the sales team and measure the impact on store and product performance.
How will it benefit you? - The system allows manufacturers' field and account teams to view and analyse performance at all levels of product and store levels. You can then target the biggest opportunities.
Features
- Allows tracking of value, volume, share and growth
- Tracking of stocks, availability, and out-of-stocks and promo compliance
- Explore listings, gaps and availability (by region x store x product level)
- Opportunity gap analysis tools
- Calculates the value of lost sales opportunities
- Analyse sales opportunities at any level - by customer, region, sales territory and store level
- Highlights opportunities for all KPIs at store and product level plus any level of aggregation of store and product
- Range of preset analyses: business reviews, store presentations and store score cards, field sales tracking, and retailer presentations
- Template based analyses allowing rapid evaluation of performance & opportunities
- Comparison at hierarchical levels which allow data to be viewed & analysed at multiple levels
- Track specific products - such as NPD, in terms of sales, distribution penetration and rate of sale
Benefits
- Helps identify all opportunities that exist in each store including; sales mix, availability and promotional non-compliance
- You can prioritise activity by targeting the biggest opportunities
- Effective targeting of your sales field force to maximise benefits
- Allows you to evaluate the opportunities at store and product level
- Leads to optimised implementation at store level
- Identify out of stocks, listing opportunities, non-compliance
- Category/Account managers can effectively analyse information, drive sales effort and target activities
- The user is able to prepare professional, advanced and analytical presentations in minutes
- Allows users to enhance their category captaincy by improving in-store implementation
- Minimum out of stocks and maximise listings opportunities across the customers and product portfolio
To learn more about this new application please contact us to discuss your requirements at info@cosmic-solutions.com or download our flyer below
Download CS Store Explorer Flyer
|
